About me
Amber Bechrouri is an accomplished public policy leader with more than 20 years of experience in diplomacy, people management and global communications. She specialises in developing and implementing strategic policy solutions that help organisations navigate complex regulatory and political environments.
As Director of Public Policy at Amazon, Amber works across the European Union to navigate evolving regulatory landscapes and build meaningful relationships with key stakeholders. She brings a strategic and collaborative approach to understanding policy developments and translating them into practical strategies that support business objectives.
Amber is also passionate about enabling teams to thrive in dynamic environments. Her leadership combines strong stakeholder engagement, strategic thinking and clear communication, helping organisations respond effectively to complex policy challenges while building constructive relationships across diverse audiences.